Blueprints4salons the wholesalers and distributors of Innoluxe, KeraStraight, Neal & Wolf, Silky, Kent Salon brushes, Procare and Directions Professional hair products wholesale


Neil Capstick, condensed 20 years of expertise and experience into one surprisingly affordable range and hair care was reborn.


The result is Neäl & Wølf and a hair care collection that redefines indulgence as a right not a privilege.

We know how much beautiful hair means to you, your confidence and the way you feel. That’s why we go further than any other beauty brand to guarantee extraordinary hair care products. 

It’s also why every item in our hand-picked range has been designed by listening to what customers really want from their hair care. 

The result is an irresistible range of everyday essentials, made with finest formulations and suitable for every hair type. And for added peace of mind, everything with the Neäl & Wølf name is tried and tested by customers and salon professionals. So every item performs and delivers the results you’re looking for. 

Neäl & Wølf looks and smells unlike another hair care brand too. 

From the unique fragrance, created by a world famous perfumery, to the luxuriously refined packaging, our products are never anything less than an experience. 

So why compromise any longer? 

Discover Neäl & Wølf and indulge your passion for beautiful hair, every day.